Entrepreneurial Drive Revives Kashmir's Traditional Gulkand Industry

Local entrepreneurs in Kashmir, such as Shireen Manhas from Anantnag, are successfully transforming the traditional production of organic rose water and Gulkand into premium agro-ventures. By avoiding synthetic additives and implementing modern supply chains, these initiatives empower rural women and farmers. This structured commercialization not only preserves indigenous horticultural heritage but also positions Kashmir's artisanal organic products competitively within the lucrative global luxury market.